The product shelf

Tools for the decisions between idea and interface.

A connected product system for learning judgment, applying it under pressure, and proving what actually shipped.

1 live1 building1 research1 idea

How the shelf fits together

Learn it. Apply it. Prove it.

01
Learn
UXArcade: Fifty-five short games that turn UX theory into patterns you can recognise in real products.
Live
02
Apply
Design Protocols: Open skill files for research, critique, flows, accessibility, writing, design-to-code and verification.
Building
03
Verify
Interface Proof: Evidence-led checks for the claims, states and behaviour of AI-generated products.
Research

A product says Live only if you can use it right now. Everything else carries the stage it is actually at.

Fifty-five interactive laws built to develop recognition, not recall. Three to five minutes each: play the consequence, then earn the name.

Focused skill files that encode a professional workflow and its human checkpoints — so an AI agent follows your process instead of improvising one.

Claim-to-evidence verification for accelerated builds: does the interface actually do what its explanation says it does?

A future data-literacy cartridge. Nothing built, nothing dated, nothing implied.

The stage, never a date we can't keep.

All 55 laws, two ways to play them. Playable now.

Thirteen skills and a platform kit, free to download. No eval run published yet.

Testing the verification format.

Waiting until the first learning loop is proven.

For people who ship products

A four-week pilot against one named friction: onboarding, critique, or a single AI workflow.